As the nation continues to lose wilderness area, a national project seeks to identify every state’s remotest locale. Liz Merfeld went looking for Dane County’s distant spot, but found it just a little too crowded.
Ever been stuck in a menial job, frustrated because you knew you were capable of so much more? Then you may have something in common with your Internet router — you know, that thing in the basement you have to reset when you can’t get online?
It’s a metaphor offered by Dale Willis, co-founder of Madison-based start-up Paradrop Labs, which seeks to elevate routers to a more lofty purpose — that of miniature, in-home servers.
Late nights, surprise expenses, feeling cut off from friends, managing fussy moods, being drained of energy. Also, the thrill that comes from creating something out of nothing. Such is the startup life.
“Parentpreneurs” — that is, parents juggling Mom and Dad duty with starting a business — get a double dose of day-to-day unpredictability and adventure. This year’s Forward Fest is dedicated in part to them.
Wisconsin Public Radio’s July 3 episode of Central Time on WHSF featured a story on Back to the Future, celebrating the movie’s 30th anniversary.
Movie buffs have noted that the second film in the trilogy, set in the year 2015, features flat-screen TVs, smart glasses and hover boards. But something is missing: radio.
The omission could seem unimportant, until you compare it to the first film. From the opening lines (a radio commercial) to the clock radio that welcomes Marty McFly back to 1985, radio broadcasting gets more screen ti...
One of my most recent print campaign assignments was with Springs Window Fashions. For 4 months in 2014 I supported their copywriting, editing, and proofreading needs. While there, I wrote several pieces of high-quality print collateral, including a brochure for Sorenta Soft Blinds, a product in their Graber line.
I also developed the brand voice for their Bali brand and provided copy to introduce their new Bali blog and social media channels.
KORE Infrastructure is a biofuelds technology company that converts treated wastewater sludge (biosolids) into diesel fuel. From April–June 2014, I worked as a writer in collaboration with IDEO design and innovation consulting firm, design agency Cultivated Wit, photographer and project manager McNair Evans,
and our client to develop two 15-page presentations intended for potential investors and municipal wastewater treatment facilities. T
his involved several phone and web conferences to discuss project goals as well as understand the thermochemi...
Maybe you’ve spotted it in your daily news feed in the last few weeks. Net neutrality — the idea that the Internet should remain an open, democratic, free-market medium for all people, regardless of how much they pay — is getting mainstream attention.
At the UW-Madison, Danny Kimball and Lucas Graves both study issues involving net neutrality. Kimball is an instructor and Ph.D. candidate in UW- Madison’s Communication Arts Department specializing in new media;; net neutrality is the focus of his dissertation. Graves is a former Wired reporter and...
I have been managing websites and digital marketing campaigns for several companies for multiple years, including Total-Water.com (4 years). I played an integral part in the initial content architecture and continual evolution of the client's website and print and digital media campaigns. I also managed the redesign of the website, working with Insight Studio.
I manage thei website, analyze website traffic and goal conversions, manage their pay-per-click marketing campaigns, make recommendations on marketing strategies such as YouTube video...
They are Syrian immigrants and Bhutanese refugees. Spouses of visiting professors from Pakistan and au pairs from Ecuador. Studious mothers of 12 from Somalia whose turn it is, finally, to attend class. Some, highly educated in their home country, arrive with advanced degrees. Others have never set foot inside a school and struggle to read and write in their native language.
Step into an English as a Second Language classroom at Madison College’s downtown campus, and you’ll find learners from 10 or 15 countries, and as many stations in life, prac...