Total Water branding and website relaunch
I have been managing websites and digital marketing campaigns for several companies for multiple years, including Total-Water.com (4 years). I played an integral part in the initial content architecture and continual evolution of the client's website and print and digital media campaigns. I also managed the redesign of the website, working with Insight Studio. I manage thei website, analyze website traffic and goal conversions, manage their pay-per-click marketing campaigns,
They just want to speak English
They are Syrian immigrants and Bhutanese refugees. Spouses of visiting professors from Pakistan and au pairs from Ecuador. Studious mothers of 12 from Somalia whose turn it is, finally, to attend class. Some, highly educated in their home country, arrive with advanced degrees. Others have never set foot inside a school and struggle to read and write in their native language. Step into an English as a Second Language classroom at Madison College’s downtown campus, and you’ll f
App accessibility for blind users
For most of us, smartphones make life more convenient and fun. We route trips, game, buy things and share ideas on the go. But for blind users, smartphones can be survival tools. An app or web page that’s not accessible is more than an annoyance — it disconnects and disorients. Kevin Jones is one such user. Blind since birth and a lifelong Madison-area resident, Jones is a technology evangelist and an emerging force in the local web and app development community. He’s on a mi
